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Get Ahead of the Competition by Setting HARD Goals

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You probably have a goal (if not several) you’d like to achieve this year.

And why shouldn’t you? Most people do, especially when it comes to business or career success. But how many individuals actually reach those goals in a given year?

To set yourself up for success, you probably realize how vital having a clear plan and timeline for reaching your goal can be. But it takes more than that to actually achieve the goal.

What Mark Murphy, founder and CEO of Leadership IQ, found through examination of studies from neuroscience, psychology and behavioral economics, as well as studies from businesses from his own company, is that you must tap into your mind’s various systems to achieve something you’ve set out to do.

He discovered that goal success is determined on the engagement of your brain. And he believes that to truly achieve your goals, you need to radically change how you set them.

In his book, HARD GOALS: The Secrets to Getting from Where You Are to Where You Want to Be, Murphy discusses the benefits of setting HARD goals— Heartfelt, Animated, Required and Difficult. This involves visualizing your goal, building a strong emotional connection to it, making it difficult to procrastinate and choosing to challenge yourself by focusing on a difficultly.

Here is each step of the process, explained in more detail by Murphy:

Heartfelt

Develop deep-seated and heartfelt attachments to your goals on levels that are intrinsic, personal and extrinsic. Use these connections to naturally increase the motivational power you put behind making your goals happen.

Animated

Create goals that are so vividly alive in your mind that to not reach them would leave you wanting. Use visualization and imagery techniques to sear your goal firmly into your brain including perspective, size, color, shape, distinct parts, setting, background, lighting, emotions and movement.

Required

Give procrastination (which kills far too many goals) the boot. Convince yourself and others of the absolute necessity of your goals and make the future payoffs of your goals appear far more satisfying than what you can get today. This will make your HARD Goals look a whole lot more attractive and amp up your urgency to get going on them right now.

Difficult

Construct goals that are optimally challenging to tap into your own personal sweet spot of difficulty. Access past experiences to use them to position you for extraordinary performance. Identify your goal setting comfort zone and push past it in order to attain the stellar results you want.

Forget about setting goals that you don’t feel passionately about. Instead, work toward something you feel a strong emotional connection to and you might be successful.

What are your goals for the year? How will you achieve them?

Image Credit: http://www.flickr.com/photos/angietorres/4564135255


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